Hindustan Motors' Struggle for Survival
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Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
| Case Code |
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BSTR021 |
Electronic Format: Rs.
300;
Courier (within India):Rs. 25 Extra
ThemesTurnaround Strategy |
| Case Length |
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10 Pages |
| Period |
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1998 - 2002 |
| Pub. Date |
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2002 |
| Teaching Note |
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Available |
| Organization |
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Hindustan Motors |
| Industry |
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Automobiles and Automotive |
| Countries |
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India |
Abstract:
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The case explores the reasons behind Hindustan Motor's poor performance after the liberalization of the Indian automobile industry.
It examines in detail the company's efforts to turn around and make its brands successful.
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Issues:
» Understand how mistakes in product development and human resources can affect a company's performance
Contents:
Keywords:
Hindustan Motor's, poor performance, liberalization, Indian automobile industry, brands, successful, case study, Business strategy
Hindustan Motors' Struggle for Survival
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